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Introduction to Social Media Marketing

Published: 17 May 2017

Introduction to Social Media Marketing by The New Zealand Association of Event Professionals - This guide is an introduction to the basics of social media marketing and provides a summary of each key social media channel. It also includes tips to help get you underway so you can create a social media plan for your event.

Type

Guidance

File

PDF, 640KB, 31 pages

Writing an Event Marketing Plan

Published: 17 May 2017

Guide to writing an Event Marketing Plan for for Events - Marketing is crucial to the success of your event as not only will it help you to sell tickets, but it is the first impression that people will have of the event.

Type

Guidance

File

PDF, 601KB, 32 pages

Environmentally Responsible Event Action Plan

Published: 7 Mar 2017

Template document for Environmentally Responsible Event Action Plan - While this document follows on from the strategy it needs to contain enough information to stand alone (i.e. if someone reads only this document it is clear what is trying to be achieved). Thus some parts of this template may replicate the strategy.

Type

Guidance

File

DOC, 79KB, 9 pages

Checklist From Major Events Guide

Published: 7 Mar 2017

The following eight checklists are designed to help plan and deliver a greener event. They contain things to consider and questions to ask potential suppliers and contractors.

Type

Guidance

File

DOC, 117KB, 7 pages

Strategic and business planning for events

Published: 1 Feb 2017

Strategic & Business Planning for Events - Business Planning is a process of creating, communicating and implementing a more ‘operational roadmap’ to guide your actions, policies and decision-making. It should align with the strategic plan and assist in its implementation.

Type

Guidance

File

PDF, 446KB, 23 pages

Volunteer Handbook 2013 Example

Published: 26 May 2016

Example volunteers handbook for the FIFA U-17 Women’s World Cup 2008 - Event organisers typically underestimate the workforce needed to deliver a quality, world-class event. Be careful not to do so, as it could jeopardise your event.

Type

Guidance

File

PDF, 1.6MB, 48 pages