About the Major Events Fund

The Major Events Fund (formerly the Major Events Development Fund) is an investment fund to support major events to achieve specific outcomes that align with government priorities. The Major Events Fund has a $10 million multi-year appropriation. It is a contestable Fund that is not intended as a source of ongoing, year-on-year investment in events.

Major events that receive Major Events Fund investment must demonstrate that the event, or event platform, can be used to secure specific outcomes for Government. Events that receive Major Events Fund investment are required to meet the definition of a major event and meet the Fund’s criteria.

Definition of a major event

Fund criteria

In March 2019, a new direction was set for the Major Events Fund following decisions by Major Events Ministers to introduce a Statement of Investment Priority (SIP) and create a Creative and Cultural Events Incubator. These changes create a shift from prioritising just immediate economic impact to include wider social and cultural benefits. Changes will focus and balance the Fund, and streamline processes.

Statement of Investment Priority

The SIP prioritises events that are, or have potential to be, internationally significant and which create social connection, reflect and celebrate New Zealand culture and build national pride.

There is a separate focus for sports and creative and cultural events.

Sports events: To meet the SIP sports events must pursue high performance outcomes and engage with youth and targeted populations, particularly low participating communities.

Creative and cultural events: To meet the SIP creative and cultural events must create opportunities for engagement with New Zealand’s diverse culture, with a particular focus on Māori and Pasifika arts and culture.

How to apply for funding support

Applications for the Major Events Fund are accepted year round.

Creative and Cultural Events Incubator

Please feel free to contact our friendly team if you have any questions.

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Last updated: 27 January 2022